Wednesday, February 20, 2008

Abstract Logo Design - Elements of abstract logo designs

Abstract Logo Designs provide you with the opportunity of being perceived the way you want by your targeted consumers. A good logo design is the basic consideration of almost every company that wants to make an impact in the market. Marketing tools used by a company, whether print material or broadcast commercials, somehow exhibit the company’s logo. This simply means that your logo designs are your representatives in the market. There are certain well known companies out in the market having abstract logo designs namely Pepsi, Addidas, Nike, etc. People probably wonder why they choose abstract logo designs instead of going for something that makes sense. The answer is simple; because abstract logo designs direct the attention towards the companies then to the logo design itself. Abstract logo designs create a unique identity of the company in its targeted market. For instance, the Addidas logo is an abstract. It is a combination of three plain slant lines. Now, wherever these lines are found whether on a product or on a store’s hoarding people recognize it as ‘the logo of addidas’.


Abstract logo designs have no norms. Abstract designs can be of any type and in any form. It can be a classy design or can also be a dull looking one. However the suggestion is to keep abstract logo designs really unique and out of the box. It is the creators wish but also his knack to create an unalike piece of art.


However, the basic consideration should be that the abstract logo designs correspond with the company’s or the product’s nature. It should be cost effective especially if it is for consumer products. Cost efficiency can be achieved by using simple and not many colors and by the abstract logo’s size.

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